Insightful Minds.
fathom is a research, strategy, and design firm bridging the creative and analytical worlds. Through a unique and multidisciplinary approach, we translate research findings into insights, inspiration and recommendations that create engaging and emotionally resonant experiences.
Christine Astorino.
As founder and CEO of fathom, Christine Astorino finds herself asking the same question over and over: How can we connect people emotionally to an environment, a brand, an experience?
In fact, it was that kind of persistent, open questioning that led Christine to create fathom in 2003. With a background in architecture and design, she saw an opportunity to help clients think profoundly and creatively about their business problems.
The fathom Team.
It takes a special kind of person to think from both sides of the brain the way we do at fathom. Our team includes:
- Nancy Bischoff, a graphic designer with a passion for visual storytelling.
- Julia Frederking, an industrial designer with expertise in research and education.
- Jennifer Gatto, an organizational guru with a love of journalism and performing arts.
- Alyssa Ilov, a strategic marketing leader committed to balancing creativity and functionality.
- Bruce Putterman, a market research and planning expert with an affinity for online communications.
- Rachel Stadelmeier, a graphic designer with a love for photography and innovative marketing.
Together, we help you more deeply understand the people that you need to reach—consumers, stakeholders, users, human beings.

